BroadWorks® is the dominant global VOIP platform used by telecom carriers, service providers and enterprise users. Close to 50% of new VOIP line shipments are Broadworks: more than double the closest alternative. BroadWorks is provided by BroadSoft which is now under the Cisco umbrella. BroadWorks is often known by other telecom carrier brand names such as Mitel ClearSpan®, Everything Voice®, Verizon One Talk®, ComWave®, Inclarity®, Cox Business®, Telstra TIPT®, BroadConnect®, and more.
Despite the dominance of this innovative VOIP platform, the Music/Messaging on Hold (MOH) functionality is very basic, with the capability of only delivering a static uploaded MOH file that always plays from the beginning. This type of MOH solution does not enable BroadWorks enterprise customers (end users of BroadWorks) to engage, educate or promote products or services to customers while they are on hold or waiting in queue. The result is a poor customer experience that results in lost calls and lost business.
Deliver a wide range of in-queue/on-hold functionality to substantially increase customer engagement and increase profits. Here is a sample of what is possible:
This enhanced MOH/in-queue solution is delivered by CUBE. CUBE is the world leading provider of On-Hold, In-Queue and In-Store digital engagement solutions for service provides and leading brands in over 57 countries. CUBE technical advantages include open standards, best in class enterprise grade security, and the ability to integrate the platform and its components to almost anything.
To integrate CUBE with BroadWorks, the service provider simply provisions a "connection" to CUBE's highly secure cloud platform. Once this "connection" is in place the on hold experiences for the BroadWorks system are delivered in real-time by CUBE.